Our Loyalty CRM helps you to setup your membership schemes, with different levels of rewards. Run your campaigns and promotion offers. Issue eCoupons and use of Mobile APP to manage eCoupon redeem at the store.
Key Features
– Members
– Membership & Levels
– Rewards and Bonus Points
– Campaign and Promotion Offers
– eCoupon and Redeem
– Omni-Channel Sales integration
– Retail Analytics
– Member Web Portal
– Wechat Social Media
Member and Membership
Member Profile
Member profiles including contact information, statistics, reward points balance, opt-in preferences. The member profile also includes all relevant activities and transactions of the member.
Membership Levels
System allows multiple Membership schemes for each of your brands. In each membership scheme different levels are defined, each with their own upgrade / down grade rules. Upon each upgrade the member will enjoy enhanced point earning, and free gift items on upgrade.
Member Rewards
Member rewards by Membership tier.
Earn points on purchase transactions. Different earning methods including:
– setup by member tier
– points by channel, product category, sub-category
– $ spending = # bonus points
Membership tier and levels
– spending requirements of each level
– additional bonus points and gift items on upgrade
Promotion and Offers
Plan your promotion campaigns. Christmas promotion, new store promotion, birthday promotions.
– promotion period
– target customers
– criteria of the offer (member, store, category, product)
– what offers to give (points, discount vouchers, gift items)
Notification to members
– push eDM, SMS, Inbox messages to members
– link to member reward message inbox
Bonus Point and eCoupons
Point Wallet
– total points on hand, points to gift
– redeem points for gift items
– redeem points as cash during payment at POS or eShop
Coupons wallet
– your coupons include gift items and other vouchers
– Show and scan your QR code coupon at the outlet
Store APP
Our Store Mobile App is placed in each store, whether owned store or partner stores.
Validate eCoupons
– scan the eCoupon presented
– realtime check validity
– verify member ID if requested
Members Web Portal
Member Website Portal is an important touchpoint to enable member self service. The Member Portal provides a touchpoint to relevant data for the member. The data is all stored in the CRM system.
– inbox messages
– bonus point balance
– redeem points for gift items
– coupons on hand
– service request
Members Mobile APP
Member Mobile APP provides a self service platform for members. It provides similar function to the Web Portal.
– inbox messages
– bonus point balance
– redeem points for gift items
– coupons on hand
– service request
Wechat APP
Wechat site
– news and notifications
– promotion and offers
– Wechat store
Wechat member functions
– member profile
– points wallet
– coupons wallet
Omni Channel Integrations
Integrate your sales channels to CRM for a central reward management.
– store Point of Sales
– online store
– online public marketplace
– outlets and event sales
Consolidate all channel sales into one central CRM.
– link member ID of each channel to the central CRM member
– provide different reward points by each channel
Automated Program
The Automated Program help you to manage you daily operation with automation. Based on conditions of your events, it takes action, updates records, and then sends out notifications.
– event criteria
– action (create, update, issue coupon)
– notification (using template)
Ready Membership management features, but flexibility to further extend according to your needs
Integration with different channels. Consolidate customer profiles, consolidate transactions from different sales platforms.
Powerful and flexible promotions according to your marketing needs. Bonus points, reward items and others`
Loyalty CRM is a ready solution developed for the retail industry. It is powered by SugarCRM platform. Enable your organization with the Loyalty CRM solution, while enjoying peace of mind of strong support from us!